The concept of PULSE TAG ID arose out of the frustration and inconvenience of carrying ID while cycling. The creator of PULSE TAG ID, Michael Sisti an avid cyclist and veteran police officer, understood the value and importance of carrying identification while riding. Most times, if he remembered, he attempted to carry his driver's license with him. There were times he did and times he forgot. Not to mention the risk of losing the important document every time he did so.

Realizing there had to be a better way to do this.PULSE TAG ID was born and became the solution and actually the answer to EVERYONE'S question of how to have personal ID with important EMERGENCY CONTACT INFORMATION on them at all times.

While on the job, Officer Sisti would find himself at accident scenes on a regular basis. Sometimes the victims might have ID on them. Sadly enough there were too many times they did not. Not only did this create a problem for the medical personnel to administer proper care, it also became an issue where the police needed to locate the victim's family to obtain further information for doctors and hospitals to administer proper treatment. Time was usually of the essence and the "sooner the better" always prevailed.

Realizing these situations as well as his need for cycling, PULSE TAG ID became the recurring answer and was soon a reality.

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